Ways To Use Autoresponders To Increase Your Sales
by: Ken Hill
1. Use your autoresponder to publish an ezine.
Autoresponders with a broadcast feature are a low cost way to
create mailing lists that your visitors can subscribe to including
your own ezine that you can use to effectively market your products.
Concentrate on making your ezine a source of valuable information
for your subscribers and you'll be able to create an ezine that your
subscribers look forward to reading and that increases your sales.
2. Make a sample issue(s) of your ezine available by
Your sample issue(s) will help you to increase the number of
visitors that subscribe to your publication by showing them
firsthand the valuable content that they can expect from subscribing
to your ezine.
In addition, many ezine directories allow you to submit an
autoresponder address where their visitors can obtain a sample issue
of your ezine.
Making a sample issue available to their visitors can help you to
increase the number of their visitors that subscribe to your ezine
by setting your ezine apart from the other publications.
3. Use your autoresponders to deliver email courses to your
Fill your courses with information that your new readers can
profit from and that stresses the benefits of owning your product.
If you write articles you could use these as the basis of your
course or even to make up the different parts of your course.
In addition, you can write a course that answers commonly asked
questions that you get from your visitors, subscribers, or
You can also use problems that people come to you with to write
up a course that increases your sales by showing your readers how
your product can solve their problems.
For instance, if you wrote a manual on ezine publishing you could
write up a course that shows your readers different ways to promote
an ezine, or that shares with your readers different ways that they
can successfully market their products to their subscribers.
4. Use your autoresponders to provide your visitors with f-ree
excerpts of your informational product.
An excellent way to do this is to make a multipart report. Your
f-ree report could be excerpts of a single chapter delivered over a
number of days or you could use excerpts of several different
chapters of your informational product to make up your f-ree report.
Creating your report in this way can be very effective in
building up your visitors trust in you and your product and can help
you to close more sales by giving your visitors a taste of the
valuable information to be found in your course, manual, or
5. Use your autoresponders to promote your articles.
Make your articles available on your site by autoresponder along
with your publishing guidelines. If you've written lots of articles,
make a master list of your articles available by autoresponder that
lists all of your articles along with their autoresponder addresses.
If you write articles on a regular basis, increase your profits
by making a mailing list that people can subscribe to that announces
when you've written a new article or articles.
This can provide you with a terrific way to get your articles
published on a regular basis by ezine publishers and webmasters who
enjoy your writing.
If you run an affiliate program, you can further increase the
profit you get from running your list. Tell your subscribers that if
they join your affiliate program that they can earn commissions by
publishing your articles with their new affiliate URLs in your
This will increase the number of publishers and webmasters that
publish your articles, giving you more f-ree publicity of your
business and more sales of your products.
6. Use your autoresponders to deliver an affiliates only
Your newsletter will give you an easy way to provide your
affiliates with tips and techniques that they can use to
successfully promote your products. Your newsletter will also give
you an easy way to announce to your affiliates when you are running
a special sale or promotion.
In addition, you can use your newsletter to strengthen your top
affiliates' loyalty to your program by mentioning them and their
sites in your publication and by featuring what they do to promote
This will not only help you to show your appreciation for your
top affiliates but will also provide your other affiliates with
great examples of how to successfully market your products.
7. Use your autoresponders to get repeat sales.
Keep in mind that it is much easier sell your products to people
that have bought your products in the past and know that you offer
quality products and service than it is to find new people to buy
Ask your customers to sign up to be notified when you are running
a special customers only sale or when you are providing them with a
special discount and you'll be able to develop a large customer base
that buys your products on a regular basis.
|About The Author
Article (c) by writer, Ken Hill. Increase Your Sales With Unlimited
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